I’m on a plane back from LAX to Austin right now.
The last five days have entailed action sports, business meetings, concerts and DJ shows, dancing, driving, eating, people watching and shopping.
Experiencing the X Games and meetings with the people responsible for taking the event global in 2013 to Brazil, France, Germany and Spain.
Watching live performances by The Chemical Brothers, Diplo and Ghostland Observatory.
Driving on the 405, the 101, the 110, the 105, I-10, La Brea, La Cienega, Melrose, Sepulveda, Sunset, and others.
Hanging around Downtown LA, Los Feliz, Manhattan Beach, Sherman Oaks, Silverlake, Venice, and West Hollywood.
Eating at Patisserie on Abbot Kinney, Bottega Louie in Downtown, 26 Beach in Venice, A Frame in Culver City.
Partying at bars and clubs with name like Avalon, AV, Icon, and The Short Stop.
Seeing celebrities like Lil’ Wayne, Dave Chappelle, Guy Fieri, Ben Harper and Tony Hawk, of course.
Watching guys like Jamie Bestwick, Paul Rodriguez, Nyjah Huston, Andy McDonald, Bob Burnquist and Kevin Robinson lay down some of the sickest tricks ever, while watching young bucks Mitchie Brusco and Tom Schaar lay the foundation for prolific X Games careers.
Spending time with Cali friends, like my boy Kiel at CAA and Levi Maestro, and Austin friends like Jon and Niraj.
Visiting shops like Paul Smith and Undefeated along with Venice locations for Steven Alan, The Milk Made and Robert Graham. Buying socks, shirts, books and sneakers along the way.
Racking up some more Rapid Rewards points with Southwest and Starwood Preferred Guest points at the Sheraton.
Driving a black Nissan coupe from Enterprise and taking it up to 125mph in the tunnel at LAX after driving some 390 miles in five days in LA, including a 2:30 a.m. trip up Mulholland Drive.
What does all this mean?
I’m not really sure, but this is the life I’m living right now. It’s fast-paced, culturally-dynamic, uber-everything and experience-driven.
Charlie Sheen and DJ Khaled say it’s “winning”, Birdman and Kanye may say its “ballin’”, Levi Maestro and Matthew McConaughey call it “livin’”, Curren$y calls it #JetLife.
I call it something else: the siph-life.
No matter what it is that I’m doing with my time or where I am, I siphon a little bit of value and enhance my quality of life with every single act of every single day.
On Wednesday I start another fivee-day trip; this one between Atlanta and Nashville. I’ll be running the Peachtree 10k first thing in the morning on Wednesday, hanging out with my friend Larry (of We Are The Process glory) all day and watching the Atlanta Braves while catching up with a high school friend. Then I’ll go back to Sid Mashburn and buy a purple tie (since I accidently put my favorite purple Ike Behar tie in the dryer last week), and check out the new G-Star Raw store my boy Farshad (of Standard ATL fame) opened up. Then I’ll drive up to Nashville to meet up with friends I just met in Charleston three weeks ago and do some Music City research to add more background to my book, Indisputable, about why Austin’s live music scene is the best. And all this helps me bring sound perspective to Bazaarvoice; I am the ultimate consumer-traveler-social mediaphile.
Maybe I do too much. Maybe I don’t sleep enough. Maybe I share too many details. Maybe I shop too damn much. Maybe I should slow the f*ck down. Maybe travel is exposing me to risks greater than if I sat still in Austin for a while. Maybe I’m distracting myself from something much larger and more important.
The only thing I know for sure is that this siph-life is pretty awesome and I wouldn’t change a thing right now.