I've learned there are two kinds of likeability. There is the kind where you have a packed birthday party. This kind requires popularity and the prospect of a good time. These are people you celebrate a Friday night with. Then there is the kind where you accomplish life goals. This kind requires believability (in what you're trying to accomplish) and the prospect of success. These are the people you celebrate major life moments with. When I was younger I cared way too much about the first kind, but now I look for people who are going to help me grow (and people I can help grow), people who teach me something or show me something new, people who embrace my goals and share their goals with me, and people who I can connect with beyond the surface of a weekend buzz. There are so many people who will try to join your team when you're winning. Those people don't like you, they just like your position. The people who truly "like" you are the people who like the person you are today and are invested in the person you're trying to become.